The “Not Enough Buyers” in Cities: Skylines problem happens upon discovering numerous abandoned industries within your Cities: Skylines city. Clicking on these abandoned buildings reveals a common message: “Not Enough Buyers for Products.” This message signals the gradual decline of your city’s industrial sector.
This issue stems from the excessive production of goods by your industries without a corresponding market demand. The root of the problem often lies in an imbalance between the number of industrial and commercial zones. You may have an overabundance of industrial zones or insufficient commercial zones for product sales, either of which can result in the “Not Enough Buyers for Products” problem in Cities: Skylines.
To foster a thriving city, you want to maintain a delicate equilibrium between your industrial and commercial sectors. These elements play a substantial role in shaping your city’s economy in Cities: Skylines. Diligent management of your industries and their operations is paramount.
Why does “Not Enough Buyers for Products” happen in Cities: Skylines?
The “Not Enough Buyers for Products” problem typically arises when your industrial production surpasses the demand of your commercial zones. This can stem from various situations, but the core issue is that your industry generates an excess of products with nowhere to send them.
This situation is the opposite of the “Not Enough Goods to Sell” problem, where commercial businesses struggle to receive an adequate supply from the industry, resulting in a demand exceeding the supply.
Chances are, you’ll encounter both of these problems in your city as you strive to strike the perfect balance between industrial and commercial zoning. Fortunately, there are several ways to address this problem when it arises or even prevent it from occurring in the first place.
How to Solve the “Not Enough Buyers for Products” Problem in Cities: Skylines
You have three options for fixing the “Not Enough Buyers for Products” problem in Cities: Skylines:
Adjust Zoning for Industry and Commercial
The most direct approach to resolving this issue is to either decrease your industrial production or increase your commercial zoning. This approach tackles the supply and demand imbalance head-on by reducing the volume of products supplied or boosting the demand for those products.
However, it’s crucial not to swing too far in the opposite direction, as this may lead to the “Not Enough Goods to Sell” problem. Gradually fine-tuning these parameters is often the better strategy. Favoring an increase in commercial zoning not only enhances your city’s income and citizen happiness but also preserves tax revenue by retaining existing industry buildings.
Expand Exports
If your city lacks the demand to support an increase in commercial zoning, exporting the excess products can be a solution. Exports provide a means to offload surplus products while potentially generating significant income. With a strong focus on exports, your city can position itself as a major supplier to the global market.
However, building the necessary infrastructure for exporting goods, such as trains and ferries, is essential. Additionally, streamlining traffic flow for industrial vehicles leaving your city can significantly improve efficiency.
Enhance Inter-City Connections
Sometimes, the core issue lies in the inability of your products to reach their intended market due to inadequate inter-city connections. It can be frustrating to realize that a newly developed area of your city remains isolated, and the same applies to your industry. The essential aspect is to ensure you have functional routes for imports and exports.
Even a seemingly minor issue, such as inefficient traffic flow or lengthy transportation routes, can impede the timely delivery of goods to commercial zones, causing the rate of production to outstrip the rate of distribution.
That concludes our guide on addressing the “Not Enough Buyers for Products” problem in Cities: Skylines. By understanding the causes and implementing these strategies, you can maintain a thriving and well-balanced metropolis.